USC Marshall Business of Entertainment Association

UCLA Anderson and USC Marshall have a close proximity to Hollywood. Therefore many students seek out an MBAs at these schools as further leverage to break into business development positions at large studios, music companies, and broadcast networks. Obviously, business development at entertainment companies these days revolves around creating new digital media businesses and revenue models, so now technology is also coming into play as part of the required business skill set. I asked Christopher Noriega, who is a second year MBA student, and currently the President of the USC Marshall student organization, The Business of Entertainment Association – www.marshallbea.com – about what kinds of digital media jobs he’s seeing in the marketplace as he nears graduation.
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