XBOX 360 – Halo 3: ODST – “The Life” Commercial (HQ)

Asylum Collabs With MJZ’s Sanders and TAG For Latest Edition Of Halo THE BRIEF: With seamless integration of VFX and live-action footage, Asylum helped to launch Halo 3: ODST, the latest in the Halo series of video games, for the Xbox 360 via TAG SF. Concieved by TAG, the dramatic live-action short shot by MJZ’s Rupert Sanders with VFX courtesy of Asylum portrays the story of Tarkov, an ODST (Orbital Drop Shock Trooper). From inspiration as a young man Tarkov evolves through his training and harrowing battle experience with the band of elite soldiers against hostile enemies to become a seasoned and deadly warrior. Expertly weaving sophisticated environment and character enhancements and atmospherics with feature film quality particle explosions, plasma weapons fire, CG drop-pods and futuristic Banshee War Planes, Asylum’s contributions to the piece were both explosive and intimate. In concert with brilliant photography, these matchless effects gave rise to a piece that evokes an immediate sense of danger and adventure, coupled with the grave realities of duty and honor that define the Halo series. THE CREDS: Client: Xbox Game Title: Halo 3 ODST Spots Title: “The Life” Air Date: September 2009 Agency: TAG Executive Creative Director(s): Scott Duchon, John Patroulis Art Director: Aramis Israel Copywriter: Rick Herrera Agency Executive Producer: Hannah Murray Agency Producer: Joyce Chen Prod Company: MJZ Director: Rupert Sanders EP: Eric Stern Prod. Supervisor(s): Adriana …
Video Rating: 4 / 5