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Pepsi hopes tapping a big gun will restore market share

Pepsi hopes tapping a big gun will restore market share

Published March 17, 2011

Pepsi hopes tapping a big gun will restore market share
The beverage company, which is expected to fall to No. 3 in 2010 rankings, is ponying up more than $ 60 million to sponsor Simon Cowell’s talent show. After missing one of the biggest marketing opportunities in a generation, PepsiCo says it is not about to make the same mistake twice.
Read more on Daily Press

Kamiak dance team wins 2 1st places at districts
Kamiak Dulcineas is adding two more first-place dance trophies to its collection….
Read more on Small Town Papers News Service

Angry Birds App on Android? Amazon Scores Coup
The good news: Rovio’s Angry Birds Rio app is coming to Android phones. The bad news: It won’t be in the Android Market, at least not at first.
Read more on ContributorNetwork via Yahoo! News

Posted in Music Contract Information | Tagged hopes, Market, PEPSI, restore, share, tapping