Digital music distribution: markets, analysis Digital music dand forecasts 2010 – the continued impact of mobile music and itunes-Aarkstore Enterprise
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The continuing success of convergence on the mobile handset has driven digital distribution and music players onto the mobile handset, and the link between the mobile handset and the mobile web is an important factor in mobile music. An increasing number of mobile handset vendors develop mobile music market products with their own mobile music services, further driving handsets that possess mobile music playing capabilities. As the market becomes increasingly crowded, competitors will need to establish strong competitive differentiation, and music services will have to offer the consumer innovative and unique selling points in order to gain market traction and retain consumers.
Players across the industry will need to monitor and analyse mobile music and competitors in the digital distribution and mobile markets – and this